Development prospects of Niška Banja

Vidoje Stefanović, Milica Began


Strategic thinking is the base of every development and the favorite entries in theory and management practices. In tourist complex that has a special meaning because of the sole complexity of the phenomenon itself. In this sense, many of the methods of strategic management and tourism development in various areas in Serbia, SWOT analysis is one of the most reliable. For this, Niška Banja is a true challenge.


strategic management, SWOT analysis, Niška Banja, development

Full Text:



  • There are currently no refbacks.